So…The Sephora Sale, people. We’ve all got less than 48 hours to shop one of the best sales of the year. How many of you are staring at a full cart of random products, but just haven’t pulled the trigger? I’m willing to bet it’s a LOT of you, myself included. As someone who does an excessive amount of research before buying, I feel you. Who has a random assortment of stuff you’re not sure about or that you’ve seen online but are still skeptical about in your cart right now? Or fucking WORSE: making off the cuff “retail therapy” purchases you end up never using, and being left with the looming credit card debt?
If you don’t strategize your spending around sales, you end up pulling the trigger on some random single palette you’ll likely never use or finish, and a couple of basics. As someone who’s put off my shopping cart until the last minute again this year, I’ve learned a few hacks on figuring out what’s most important. It starts with categorizing and ranking your products in order of importance for your NEEDS. So, put down the wine glass and settle in to learn and take control of your cart. My personal roadmap for the Sephora Sale awaits you below:
Are you wondering WTF evergreen means? It relates to the products you use every day. I personally spend the majority of my purchases on products I’ll use EVERY DAY throughout the year, stocking up at a discount. This goes for cleansers, pricier serums, and hair products. This makes up 75% of my cart.
Accessory products are investment pieces, like hairdryers and flat irons. I also loop in my statement makeup and limited edition palettes. I’m talking about my $50 Tom Ford lippies, Natasha Denona eye palette, and Lily Lashes. Less than 15% of my cart contains items like these.
We all deserve to TREAT ourselves. Eyeing a crazy new lipstick? Dying to own the latest celebrity collab collection? I get it, and I salute you. This goes for ONE item in your cart. Minimizing the risk of return on your investments is key, and keeping it to one product helps. These are the products I KNOW will be the next big thing. Go get ’em fam! It’s the fucking Sephora Sale.
Products Everyone Should Own
Still deciding on whether or not you should jump on the bandwagon? For these products below, JUST DO IT. I’ve built a steady list of crucial products over the years because they are the backbones of my beauty routine. These include items that build long-lasting results and/or making my makeup look better. These are it:
My Featured Products